January 2012

A new Vision for the U.S. Market


A new Vision for the U.S. Market

"Ovotherm - driving egg packaging innovation and design into the future"

A new revolutionary packaging range from Ovotherm. So far in the Vision range there are six products (Vision 2x6, Vision 1x12, Vision 3x4- they all are for eggs up to 73grams- Vision Jumbo 2x6 and 1x10 for eggs up to 85grams- and now the new Vision US 1x12): All products are glassclear, can be labelled in different sizes and are made of 100% recycled material (r-PET).
Uniquely designed in response to consumer demand and industrial packing operation optimisation.
Superior Snaplock - easy to open system ensures that the packs stay securely closed throughout the packing operation and total supply chain.
Maximised surface area for decoration- offering optimal space for your communication to the consumer.
Proven Co2 advantage over current egg packaging in the market place. Only 100% recycled post consumer waste (drinks bottles) will be used (r-PET).
The new Vision US 1x12 (for eggs up to 68grams) was especially designed for the US market and it fits perfectly in the egg displays as well as in the transport containers. Because of the big label, information can always be read- no matter which side the consumer is looking at!


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Quickinfo

Why Ovotherm?

80% of all buying decisions are made at the P.O.S. To trigger an impulse purchase attractive and “loud” marketing concepts are needed which we are happy to develop and implement together with our clients.

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Why clear egg packaging?

Consumers want to see what they are buying without opening the packs. This is safer, more hygienic, practical and appealing.

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Why plastic?

Consumers like environmentally friendly packaging – and so do we! Therefore our products are made of PS and R-PET of 100% recycled drinks bottles and are all recyclable again.

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