Exchange of views on egg marketing between Thailand and Ovotherm.
The owner of  S.W. Foodtech Mr. Surapol and his associates Mr. Somboon and Mr. Pramote came to Austria recently to get new information on global egg marketing. Together with Willi Kallhammer, Senior Partner in Ovotherm International, they also visited the biggest and most modern factory of clear egg packaging worldwide - Europack's Ovotherm plant in Slovakia.
S. W. Foodtech are the number one egg marketing and merchandising group in Thailand and their wide range of high quality eggs can be found at all leading retailers throughout the country. They were impressed by the wealth of information they could obtain about egg merchandising and decided to offer also their top line "Columbus" from now on in glass clear Ovotherm egg packs, the preferred presentation in Asia.
August 2006