World Egg Day was established at the IEC Vienna 1996 conference when it was decided to celebrate World Egg Day on the second Friday in October each year.

For centuries, eggs have played a major role in feeding families around the globe. They are an unbeatable package when it comes to versatility and top-quality protein at a very affordable price. And they are also an excellent source of choline, essential in memory and brain development. When you factor in convenience and terrific taste, there is just no competition.

Eggs are one of nature’s highest quality sources of protein, and indeed contain many of the key ingredients for life. The proteins contained within eggs are highly important in the development of the brain and muscles, have a key role to play in disease prevention and contribute to general well being.

 

2020 World Egg Day Celebrations

Here is how the following countries are celebrating World Egg Day 2020!

To celebrate World Egg Day, Australian Eggs are hosting a social media campaign to crown Australia’s favourite egg dish. Celebrity Chef Adam Liaw is cooking up a dozen of his favourite egg dishes from around the world, creating ‘how to’ videos for IGTV and asking viewers to vote for their favourite dish.

Brazil are celebrating World Egg Day with a week of celebrations, which have taken a digital twist for 2020. They have 5 special programmes running on YouTube to encourage children to consume more eggs, highlighting the nutritional value of eggs. They are also hosting their first Egg Music Festival, where groups of university students will compete on social media to win the prize for the best anthem or song dedicated to eggs. In addition to the digital events, ASGAV/ Ovos RS will also be distributing their highly popular dolls and colouring books, which will be honouring healthcare professionals, as well as promoting eggs for health, nutrition, and immunity.

Egg Farmers of Alberta, in Canada, are hosting a virtual #TourDeOeuf. Throughout the global culinary adventure they will be sharing 12 of their favourite egg dishes from around the world. They are encouraging followers to get involved by recreating their favourite recipe, with prizes being awarded to contestants who use #TourDeOeuf. Egg Farmers of Canada will be launching media and social media campaigns with three celebrity chef ambassadors and a dozen bloggers sharing their favourite devilled egg recipes, encouraging Canadians to share their love for eggs on the big day. Egg Farmers of Canada will also be taking the opportunity to celebrate all the amazing champions who work together to deliver fresh, high-quality food every day, and will be using the World Egg Day outreach as a platform to express gratitude for their work.

In Beijing, China, The World Egg Day China conference will take place between 9-10 October, featuring a group of speakers under the theme of “Excellent Egg Quality – Toward a Brilliant Future.” The talks will be dedicated to egg scientific production, nutrition, safety, and social responsibility.

In India, Srinivasa Farms is celebrating World Egg Day Month, with an expansive social media campaign. They are creating educational content on the nutritional and sustainable credentials of the egg, while also running weekly quizzes, and their annual recipe competition which rewards the creators of the best egg-based dishes. They have also enlisted the support of celebrities and influencers to discuss the important role eggs play in the diet. There will also be a live webinar taking place on World Egg Day with the purpose of promoting egg consumption.

In Kenya, Kenchic Limited will visit an organisation in the Mukuru slums of Nairobi, which offers learning, medical and social services to the community and will prepare an egg-y breakfast for the children. The children will also be taught about the benefits of eating eggs and will learn  the many different ways to cook eggs.

The Latin American Egg Institute (IHL) – affiliated to the Latin American Poultry Association (ALA) – is carrying out a media campaign in several countries within the region to educate consumers on the benefits of eggs.

In Latvia, Balticovo, will be hosting a range of World Egg Day activities. On 8 October, they are planning a Media Brunch in central Riga, where three famous chefs will give a masterclass in egg cooking. On World Egg Day they will have an egg-branded food truck which will giveaway scrambled eggs to residents in Riga, as well as having a host of fun activities for children to participate in. On 10 October, the egg truck will head to the organisation’s local town to share its ‘eggy’ delights.

The Instituto Nacional Avícola (INA) in Mexico is carrying out activities and virtual talks from September 28 to October 9. The activities and talks are taking place via Zoom and their Facebook page and are based on topics such as the history of the egg, eggs for breakfast and Eggs in Mexican Cuisine.

In The Netherlands, Avined will be running a social media campaign to promote World Egg Day and to spread the word about the health benefits of eggs.

New Zealand will be celebrating World Egg Day as ILOVEeggs are holding an egg recipe competition, inviting competitors to submit their favourite egg recipe to be in with the chance of winning a year’s supply of eggs.

In Nigeria, Emerald City Day Care will be giving away over 1050 hard-boiled eggs to indigent children of Ijegun, a suburb community within Lagos mainland. The Poultry Association of Nigeria will continue their tradition of celebrating World Egg Day by increasing public awareness on egg consumption and educating on the nutritional importance of eggs. The association will make community visits to hospitals, orphanages and correction centres and will launch a social media campaign to promote World Egg Day. After the success of the event last year, PANOG will be hosting an egg peeling contest in Nigeria as competitors’ race against the clock to peel their eggs the fastest.

In Poland, Fermy Wozniak will release recipes and articles to celebrate and promote the egg as a superfood, with particular focus on targeting parents and children. World Egg Day will also be celebrated by large audiences at The Poland Shiok Festival. Fermy Wozniak have also teamed up with the famous Singaporean blogger/food influencer Seth Lui to further the messaging around egg recipes. Collaborating with the Polskie Dzieci Org Foundation, information on egg nutrition benefits and good child nutrition will reach the Polish education system nationwide.

Russia will be hosting the 26th anniversary of the International Poultry Forum in Moscow and shall celebrate World Egg Day with expert discussions around Russia’s egg industry.

In South Africa, The South Africa Poultry Association will be promoting World Egg Day via national media to spread the word about the nutritional value of the egg. They will be targeting dietitians in South Africa, using World Egg Day to remind them of the many nutritional benefits of eating eggs. They will also be running an exciting competition to encourage dietitians to share egg-related content on social media. A national television insert will go live in South Africa featuring egg-based content including tasty recipes and a fun omelette challenge and popular South African Social Media Influencers will be taking to their platforms to run World Egg Day campaigns  The country will also hear interviews about World Egg Day and egg recipes live on leading radio stations and the EGGcellentFood Facebook page will be launching an egg picture competition.

In Spain the Instituto de Estudios del Huevo are celebrating ‘Egg Week’ with a host of activities. This starts with a nutrition seminar on the role of Choline in cognitive function. They have also collaborated with the Spanish Association of Agrifood Journalists and the Association of Health Informants to present a webinar to journalists entitled ‘Eggs, much more than the perfect protein’, which will explore the role of eggs as a sustainable food, as well as the nutritional value of eggs. The Institute will also be announcing the winners of its annual Gold Award, which recognises individuals or organisations in fields such as culture, gastronomy and communication related to the egg, and it’s Egg Research Prize for the best work by Spanish scientists on egg matters.  

In the United States, Centre Fresh will be undertaking an Omelette Breakfast giveaway. They will be cooking a free breakfast for their local community, consisting of made to order omelettes, fruit and fried egg cookies, showcasing eggs as a tasty and nutritious breakfast. They will also have a fun photo opportunity with their impressive egg chair!

Companies that are celebrating with global campaigns include DSM who have launched their EggXtraordinary EggFamily – Little ‘shells’ of nutrition who share ‘EggXiting’ facts and benefits about eggs on social media and youtube. Their online campaigns aim to inform the audience about the egg’s major role in life, support the egg industry and create excitement and energy around World Egg Day.

If you are planning a World Egg Day celebration or campaign please let us know by emailing This email address is being protected from spambots. You need JavaScript enabled to view it..